# Joseph Carey

> Joseph Carey, also known as Joe Carey, is a marketer based in Shropshire, England, who plans the work and makes it himself: strategy, social, photography, video, design and websites. He is studying for a digital marketing degree at Aston University.

Official website: https://josephcarey.com
Email: hello@josephcarey.com
LinkedIn: https://www.linkedin.com/in/joecareyuk
Instagram: https://www.instagram.com/ajoe/ (@ajoe)
Not to be confused with Joe Carey the Irish politician or Joe Carey the television editor.

## Facts
- Works in: marketing, photography, video, editing and colour grading, motion graphics, presenting, web
- Based in: Shropshire, England, UK (West Midlands); studies in Birmingham
- Has worked in: Shropshire, Birmingham (NEC), Milton Keynes, Stoke-on-Trent, Gibraltar, Perth (Western Australia)
- Studying: BSc (Hons) Digital Marketing, Aston Business School, Birmingham, degree apprenticeship (2026–2029)
- Education: A levels in Film Studies, Photography, Business Studies, Shrewsbury Colleges Group (2020–2022)
- Career: studio photography assistant, Shropshire (2019); content creator and social media coordinator, damex.io, Gibraltar (2022–2024; social engagement up 50% in six months, X followers up 7,200 to 20,000+); videography and social for the Damex Pro League (2023; 311,000+ Instagram Reels views, 44,000+ TikTok views); Digital Asset Coordinator, Fortescue, Perth WA (2025; first company-wide digital asset library, 65,000+ files, 20TB+); Holdcroft Motor Group, Stoke-on-Trent (2026)
- Award: Duke of Edinburgh's Gold Award
- Has photographed: the Duke of Edinburgh (Prince Edward) at the NEC, Birmingham; fashion designer Karen Millen; Dragons' Den investor Theo Paphitis, on stage at an expo in London
- Sport: photo shoot and video for Team GB Junior Roller Derby at Lilleshall National Sports Centre; Damex Pro League basketball, Gibraltar
- Built: Gren (https://gren.app), a plain-text notes app that counts every word; My Marketing Tool (https://mymarketingtool.com), which compares what one ad budget buys across Meta, LinkedIn, X, TikTok and YouTube
- What people say: a video client (2023): "a rising star in the video marketing world"; a business development lead (2022): "took full ownership and accountability for handling the videography of the entire event"
- More damex.io results (from the platforms' own exports, Jan-Jun 2024): 8.4% average engagement rate on X across 124 posts, rising from 6.7% to 10.6%; 484 new LinkedIn followers in five months, all organic; Instagram followers 3,511 to 4,212 in a year; 39,508 plays across 52 Instagram Reels

## Key pages
- [About Joseph Carey](https://josephcarey.com/about/): biography, timeline, FAQ
- [Press kit](https://josephcarey.com/press/): approved bios and photos
- [Contact](https://josephcarey.com/contact/): email, LinkedIn, Instagram
- [Work](https://josephcarey.com/work/): every project
- [Marketing](https://josephcarey.com/marketing/)
- [Case study: damex.io](https://josephcarey.com/marketing/damex/): social, video and content for a Gibraltar fintech, with results
- [Case study: Damex Pro League](https://josephcarey.com/marketing/damex-pro-league/): videography and social for Gibraltar's biggest basketball competition (311,898 Reels views)
- [Case study: Fortescue](https://josephcarey.com/marketing/fortescue/): a company-wide digital asset library, 65,000+ files
- [Video](https://josephcarey.com/films/)
- [Photography](https://josephcarey.com/photography/)
- [On camera](https://josephcarey.com/on-camera/): speaking and presenting
- [Websites & builds](https://josephcarey.com/websites/)
- [Journal](https://josephcarey.com/journal/)
- [LLM info](https://josephcarey.com/llm-info/)