Joseph Carey
App promo

Gren: every word counts

An 18-second vertical promo for Gren, the writing app Joseph built. The promo is itself a note written in Gren, and the app counts its words as they land.

Length
18 seconds
Format
9:16 vertical
Role
Motion graphics
For
gren.app

Captions are on. Press play for sound, or pick a frame below to jump to it.

About the video

The idea: the promo is a note written in Gren. The narration is typed live into a rebuilt Gren editor, and Gren’s own counter counts the promo’s words as they appear. The stats panel fills as the note grows, and the video ends the moment the count settles.

No floating phone mock-ups, no gradients, no feature list. The product shows itself working on its own words.

It was made vertical, for TikTok and Reels, in Gren’s own colours: forest green, cream and a monospaced editor font. More about Gren →

Transcript

Every word you write, counted as you write it. This is Gren. Words, characters, sentences, read time. Live, while you type. Reading level. Flow score. Set a goal, and watch it fill. Saved in your browser. Nothing uploaded. Nothing to install. gren.app. Start writing.

NextA year on the road